Spyke
The previous #1s of 2011 all felt like 2010 hits, as that's when they began blowing up in the US and when I first heard them. So this was the first *new* number one for me; and given it was the first track to successfully receive the 'on air, on sale' release I imagine it was pretty new to us all. Coming off the back of her debut single Do It Like A Dude and getting guest rapper B.o.B. on board, this had 'hit' writen all over it.
The questions to ask are whether this song deserves to be in the top 150 selling singles in the UK of all time. Does it deserve its million seller status? Is it a great 10/10 pop song? Has it got an amazing video like We Found Love? . . . and the answer to all these is 'No'. It was reeled out all over the promo circuit and became one of the biggest airplay hits of 2011 - and I for one heard it too much.
I think the issue for me is with Jessie J; she comes across very desperate, try-hard and not very likeable at all. Her debut album 'Who You Are' was one of the most successful releases of last year and I have enjoyed some of her latter cuts. The thing is, if Katy Perry was the one releasing this material then I would love it - then again Ms Perry does have a knack for turning 7/10 tracks into absolute corkers.
I'm pretty sure this track would have spent a little while longer at the top of our charts had it not been for a certain Brits performance by Adele which touched the nation. At McSpyMusic we like to be ahead of the game sometimes predicting what might be big - however I don't think anyone could have comprehended what would become known by some as the 'Someone Like You effect'. Even Nicole Scherzinger having her week at #1 with Don't Hold Your Breath couldn't stop Adele climbing back to the top a week later.
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