Monday, 6 February 2012

Will.i.am [Feat J.Lo & Mick Jagger] - T.H.E. (The Hardest Ever)

Did they just rhyme Geometry and Trigonometry as 'The Hardest Ever'?



Spyke

What a HOT MESS! There really is no other way to describe this song upon first listen - everything about it is just so bizarre: from the production to Mick Jagger's contribution. That said, a few listens in and my harsh criticism had mellowed and I'm beginning to enjoy the track. I remember the exact same thing happening with Boom Boom Pow a couple of years ago; it's all about that moment where you realise the logic behind Will.i.am's apparent chaos.

Now it's not all that long ago that The Black Eyed Peas decided to have an extended break. I very much think this is what was in line to be the lead single for their next album (alas it wasn't to be). So what to do with a song with BEP references, BEP production and obvious parts for Will.i.am, Fergie and Apl De Ap? You find some of the hottest names around at the moment to fill in the missing bits. After her global smash On The Floor Jennifer Lopez is the ideal candidate to replace Fergie on the track (and it puts an American Idol performance on the cards). Now who else? Well despite not actually contributing to the track, Maroon 5 and Christina Aguilera certainly did get a lot of people to move like [Mick] Jagger in 2011 so let's put him on there as well. Albeit to limited success - as I still think the final minute of the single is just awful.

The video is rather effective in this trio's attempt to find The Hardest [thing] Ever. It would appear that the three of them didn't have time to get together and film a video so it is left to Will.i.am to do most of the work (genuinely injuring himself in the process). After showing off his new phone he sets off on a bit of a run, then does a bit of cycling, before upgrading to a motor cycle, then a sports car . . . before eventually flying a spaceship through some weird Mick Jagger time warp. It does get all rather odd.

Chart Predictions:
Spyke 3
McLovin -
Actual -

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